Contents>> Vol. 13, No. 3
Digital Political Trends and Behaviors among Generation Z in Thailand
Wisuttinee Taneerat* and Hasan Akrim Dongnadeng**
*วิสุทธิณี ธานีรัตน์, Public Administration Program, Faculty of Commerce and Management, Prince of Songkla University, Trang Campus, 102 Moo. 6, Khuan Pring, Mueang Trang
District, Trang 92000, Thailand
Corresponding author’s e-mail: wisuttinee.t[at]psu.ac.th
https://orcid.org/0000-0002-6839-6932
**ฮาซันอักริม ดงนะเด็ง, Department of Public Policy, Faculty of Political Science, Prince of Songkla University, Pattani Campus, 181 Charoenpradit Rd, Rusamilae, Mueang Pattani District, Pattani 94000, Thailand
e-mail: arsun.do[at]psu.ac.th
https://orcid.org/0000-0002-9666-8149
DOI: 10.20495/seas.13.3_521
With online media having become influential socially, economically, and politically, there is a tendency for people—especially Generation Z—to engage in political behavior digitally, particularly on social networking sites. The current research is a mixed-method study on 1,000 respondents from a Generation Z sample group in Southern Thailand. The findings show that the sample group relies mostly upon the online media platform X (formerly Twitter) to consume political news, followed by Facebook and Instagram. Most of the respondents have expressed demands for governmental transformation. The Generation Z group display their political behavior by expressing opinions and criticisms to those close to them who are not parents or relatives (friends, lovers, and special persons), sharing their opinions on social networks, or deciding not to express any political views. In addition, the Generation Z group agree that using social networking sites to express political views is rightful, legal, and free for Thai people, as provided in Chapter 3 of the Constitution of the Kingdom of Thailand B.E. 2560 and part of the national democracy system.
Keywords: trends, political psychology, political behavior, digital political behaviors, Generation Z
